Hotel Holiday Inn - Al Barsha, United Arab Emirates Forward thinking interior designers are revolutionising the creative use of carpet and it is essential that our industry keeps pace with the changing ways in which carpets are installed. High quality patterned tufted carpets look and perform like their Axminster equivalents but they have opened up a new world of design possibilities. To ensure optimum performance and accurate pattern matching, it is essential that they are fitted in the correct way, using the correct equipment. No longer is woven carpet, installed onto felt and gripper, the only answer for today’s interiors. Advanced generation patterned tufted carpets are rapidly taking over this domain. Their capability to be installed as ‘traditional fit’, direct stick or by ‘double stick’ methods make them a universal carpet solution. Regimented pattern repeats, often restricted to less than one metre, are a thing of the past; carpet design is now truly limited only by the designer’s imagination. That’s why, today more than ever, it is vital that you ‘view before you glue’ when fitting patterned tufted carpet. Holiday Inn Hotel Kingston, UK
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